Demystifying Fashion Bloggers

I thought that those who want to become fashion bloggers at least have a certain level of confidence and aesthetic judgment in their outfits. However, to be perfectly frank, after seeing so many new bloggers, I've found that most of them only have confidence but lack any real sense of aesthetics in their dressing.

Why do I say that? Because your spring and autumn outfits are just hoodies + jeans, then skirts in the summer and coats in the winter; it turns out you really know nothing about the fashion game...

If you really don't know how to dress, let me provide some ideas for you. These are all details, but they are also some practical tips for ordinary people to become fashion bloggers.

1. Don't take full-body shots, don't take full-body shots, don't take full-body shots
What you think of sharing outfits is just changing clothes, posing in front of a mirror while blocking your face, then simply editing and posting. But the reality is that the more full-body photos you post, the less traffic you get. Because full-body shots may seem easy, but they actually depend a lot on the blogger's own conditions! Such as your body proportions, your background, whether your hairstyle can add points to your outfit? Does your outfit have any eye-catching places? Does your display action have appeal? Do you understand? So why don't ordinary people's outfits become popular? The root reason is that maybe you carefully selected a set of clothes, and in the end, the final product photo looks very rough to users, or even full of pitfalls...

My suggestion is that if you're not a stunning beauty, you must learn to create an atmosphere, and it's best to take partial shots. For example, for winter outfits, if you search for the keyword 'cozy', you can find some partial outfit photos taken at the workplace or on the road, mostly focusing on the upper body like sweaters or pants, without the whole person appearing in the shot. This gives users a first-person perspective and a sense of immersion. The core of outfit notes is to make users, from the moment they see your outfit, immediately think, 'This is the feeling I want!'

2. Pay attention to the compatibility of outfit style and presentation format
What does this mean? For example, if you wear a sweater, it's best to have wavy hair, which gives off a strong female lead vibe. If you wear a tank top + coat, you must show off your figure. As they say, if it's a tank top, you must highlight your body's advantages. If you post wide-leg pants, you must include words like 'cozy', 'relaxed', 'cream pants', etc. If you wear a shirt, it's best to roll up the sleeves, lighten your skin tone, and finally, wear a delicate little watch, and the feeling changes instantly.

In short, the outfit should not be too disconnected from yourself! Users will also find it less jarring.

3. Pay attention to the texture of photo editing
No matter if you are naturally yellow or black skin, I've gone through hundreds of fashion bloggers, and they are all fair-skinned beauties. Although aesthetics are diverse, fair skin can indeed add texture to clothes. So when editing photos, don't just focus on editing your body, edit your skin tone, and lower the overall contrast of the image a bit, and pull the color towards blue and green tones a little. The whole picture will naturally become clean and fair, and at this point, even if you wear a sack, you will look twice as good as usual.

I've thought of this for now, and I'll add more later if you want to see anything.